BREAKING NEWS

Lockdown constraints amid second wave of Covid-19 a downside risk for electricity demand: ICRA

Lockdown constraints amid second wave of Covid-19 a downside risk for electricity demand: ICRA

Interview

MANAGING DIRECTOR

( E-KORS PVT. LTD )

MS. PRIYANKA

Q. Can you give us a brief history and background, including the company’s founding principles and its journey to its current position in the market?

We “e -Kors private limited” is a well-known company in industry of earthing and lightning arrestors in last three years. e-Kors private limited was founded in 2020, on the principle of delivering excellence in the field of earthing and lightning protection. From day one, our commitment has been to provide top-quality solutions that ensure the safety and reliability of electrical systems. There was so many up and downs faced by company and stand on it. Directors of e-Kors are highly experienced in the field of electrical safety and solar division and other associates are also very experienced. currently we are into the MEP, EPC, SOLAR and all the govt project, not only in India as well as other countries also.

 

Q. What sets E-Kors apart from its competitors in terms of its product offerings and unique value propositions?

Develop unique product designs or configurations that enhance performance, safety, or aesthetics. If possible, maintain competitive pricing structures that provide value to clients without sacrificing product quality. Obtain and display relevant third-party certifications or endorsements to build trust and credibility. Offer warranties on our products and promote maintenance plans to ensure the ongoing reliability and effectiveness of lightning protection and earthing systems. customize solutions as per the client's needs, Comprehensive Product Range, Reliability and Durability, Safety and Compliance, with Advanced Technology and Products

 

Q. Could you describe the key products or services specialized, and how they address the specific needs or challenges of your target customers?

Our primary product is the earthing and lightning arrestor, “Paratonex” a globally recognized brand. However, we are encountering several challenges posed by some sellers who sell the product without proper certification and documents(like country of origin, lab test reports) of lightning arrestor, issued by the (manufacturer’s country chamber of commerce and industry), as well as international accredited laboratory certificates.

 

Q. Innovation often plays a crucial role in staying competitive. Can you share some recent innovations or developments in your product line that have had a significant impact on your business or the industry as a whole?

We are excited to announce the launch of an innovative product, which serves as both an advanced earthing solution and an effective lightning arrestor. In the previous version, the strike counter displayed only the number of lightning strikes. However, in the updated version, you can now access detailed information, including the date, timing, and the total number of strikes. Similarly, for our new earthing system, we have introduced an earthing monitor system designed for grid earthing. This system incorporates an RS485 communication port, allowing you to monitor real-time earthing values, providing valuable insights and enhancing safety.

 

Q. How does E-Kors ensure the quality and reliability of its products?

Are there any industry certifications or quality control processes that you follow? We hold several significant certifications that underscore our commitment to quality and safety in the industry. Our ISO certifications, ISO 9001:2015 and ISO 14001:2015, are highly regarded and often seen as the most important certifications in our field. Additionally, we strictly adhere to NFC- 17- 102, an international standard, and our products are tested at Hizzal Lab, ensuring compliance with this standard. Our innovative solutions offer an alternative to the traditional Faraday Cage system, which many consider the conventional type of lightning protection system, regulated by IS EN 62305: 2011.In the realm of earthing, we take pride in our CPRI and UL tested products, these are the things which help us for our commitment to maintaining the trust of our clients by providing top-quality and safe solutions.

 

Q. What is the company’s vision for the future, and how do you see evolving in response to changing market trends and customer demands?

We have laid out strategic plans for our future, which demand focused efforts and dedication. Our key areas of focus include: Continued Innovation: We are committed to fostering a culture of innovation within our organization. This involves consistently exploring new technologies, materials, and methodologies to enhance the quality and efficiency of our products and services. Global Expansion: Our vision includes expanding our presence on a global scale. To achieve this, we will conduct comprehensive market research, adapt our offerings to local requirements, and establish strong partnerships in target international markets. Agility in Product Development: We recognize the importance of adaptability in product development. Embracing agile methodologies allows us to respond swiftly to evolving market dynamics and customer feedback, ensuring our solutions remain at the forefront. Collaboration and Partnerships: Collaboration is key to driving innovation and expanding our reach. We will actively seek partnerships with industry leaders, research institutions, and technology experts to jointly create cutting-edge solutions. As we look to the future, we aspire to establish a presence in every corner of India and abroad. This ambitious goal reflects our commitment to providing high-quality solutions and exceptional service to a global clientele.

 

Q. What are the company’s hopes in 2023?

We envision establishing branches across pan India and expanding our presence internationally in the near future.